A Cleanse That Gives
Under “Hey, It’s Me, Your Skin,” skin found its voice again — demanding cleansing that gives back, not strips away. We reframed cleansing from a basic routine into barrier care — ceramide-powered, dermatologist-developed, and brought revolutionary Glycolysine™ technology to life. We translated breakthrough science into something consumers could see and feel — turning everyday cleansers into category icons.
L'Oréal | CeraVe
